Its that time of the year when B-Schools everywhere in the country are tense with nervous excitement as the placement season starts to kick off. For the most part its a very short affair, but with lucrative offers and pride at stake, the competition is intense and rivalry cut-throat. IIMK’s annual management fest “BackWaters” (http://iimkbackwaters.com/) is therefore the ideal break for frizzled out students across campuses. Spread across 3 days and combining a plethora of both management events as well as cultural events, Backwaters 2008 promises to be a fest like no other.However, thats what all fests say. And they all end up being attended to by ‘geeks’ who have nothing better to do in life than prepare B-plans (that after winning are shredded faster than the prize money is spent), or submit case analysis (that have more of jargon than common sense) or as an excuse to bunk class and sleep.
So why do you think the folks at IIMK thought of stretching it over 3 whole days? One would think that a day of blah-blah discussions and Jerks in suits trying to pretend they have talent for cultural events is one too many for a B-School.But then this isnt your average, ordinary, run-of-the-mill premier B-School with an excellent placement record. This is a B-School that craves for a chance to show the world their expertise in dealing with mundane B-school life. And believe you me, they know a thing or two about mundane, boring routine. Spending a day in the campus would make a Rip Wan Winkle out of the most fanatic of suicide bombers. We often hear about famous prisons being built to keep prisoners in. They use high-technology devices, maintain close scrutiny, keep spies in the midst of the population and so on.
Well, those hollywood assholes got it all wrong. The ultimate, super duper, foolproof way of keeping people IN, is to do it the IIMK way – Make the “outside” so bad that they loose hope of the possibility for fun. Let me illustrate – The campus is incredibly beautiful BUT built high atop a hill, between valleys, far away from civilization, from a decent alchohol serving restaurant (from a decent food serving restaurant for that matter) and in a place where the Monsoon lasts forever (sometimes I feel Heaven outsourced the job to an Indian). Add to the equation a local population who cant speak any language but Malayalam, and you guarentee that 99.5% of the campus stays inside for the best part of 2 years.So when it comes to a B-School fest, these folks have a thing or two to prove. And by God do they do it in style. Besides demolishing the concept of prize money (the average prize money for a B-Plan contest is about Rs.30,000) by offering Rs.1.5 lakhs (yes 150000) to giving away prizes for just participating in contests (see link- http://www.iimkbackwaters.com/onlineevents.html); these folks have taken Management Fests and spun it into something else. And if that werent enough, they allow non-Bschool students to participate also!
Well….that’s all well and good. But whats the big deal? So they have a bigger prize. But any Don Quixote will tell you that size doesnt matter. So they have consolation prizes for people who participate. Must be leftover stuff they couldnt get rid from last year. So they allow anyone to participate. Are they that desperate for participants? Maybe….But I havent told you about the best part.
IIMK is the best location in India for falling in love. Period. It might have something to do with the translucent beauty of the campus or the remote solitude that makes us vulnerable. But if you’re the sort of guy who likes a particular girl and dont know what to do about it, then stop scratching your ass and bring her here. If she still doesnt change her feelings about you, then wait till the XZETHY concert starts. Yes! XZETHY LIVE on Jan 11th. (you can request a dedication in our JAM IT page). If she still doesnt change her feelings about you, then she’s probably pregnant (and your best friend is the culprit)….I’m just kidding …. of course its not your best friend (more probable that it’s the college janitor).

If after xZethy performs, you want to stick around, then there’s always the wonderful beaches to go to, or the desolate forests of wayanad just a few clicks down the road. And maybe if you have the time, you can stick around for PARIKRAMA performing on the 13th of Jan. Parikrama has come a long way since its inception in 1991 by a guy out of NIFT. They’ve just completed a tour of the UK and are all set to rock IIMK this weekend. More news and updates at http://www.parikrama.com/home.html
XZETHY on the 11th, Beach sands and forests on the 12th and PARIKRAMA on the 13th. What more could even God want? So take a trip to IIMK this weekend and feel like God.
Visit the IIMK Backwaters website for more information- http://iimkbackwaters.com



